Everything old is new again…

Polaroid had a hit on its hands with the Snap. The device marked the perfect marriage between an iconic brand and new technologies, re-developing the once novel phenomenon of instant film for an early 21 century millennial crowd. According to a rep I spoke with, the brand can’t keep the thing on the shelves. Unveiled…

via Polaroid’s Pop returns the brand to its iconic instant format — TechCrunch

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